Raz Design is poised to expand into more international markets. Earlier this month Raz representatives attended the Latin American Seating Symposium (LASS) in Roserio, Argentina. Our newly-signed partner in Argentina, Casa Escalada, is a successful distributor in the region and will be the exclusive provider of Raz products for the country. Their business model is one in which they sell to the end users in the Buenos Aires area and to other dealers in the rest of the country.
The new injection-molded Jaz was very well received because of its entry-level price point. There was also interest in the Raz-CAT and bariatric chairs for users with more complex seating/positioning needs.
“Attending LASS was a strategic step for Raz. With the products we have coming to market soon, South America is a market we are targeting for expansion. Coming to LASS was just the start. We look forward to working with Casa Escalada to capitalize on the immense opportunities in the country.” VP David Harding commented.
Raz Design will be attending RehaCare in Dusseldorf, Germany October 4-7.